Jo’s Key Takeaways:

1. Stay connected. If a leader doesn't really know what's going on in the world, across the news, popular culture, social media - it shows.

2. History has shown that cutting marketing budgets during recession can offer short term relief, but in the longer term it can adversely affect business and its value.

3. We're living in a very 'unfun' world in many ways, so have some fun with your team, because without that, you're not going to be creating the best work.

4. There used to be a perception that showy, brash, very confident people made amazing leaders when, in fact, I believe the smartest person in the room is often the quietest.

5. Sally generously offered to give me a leadership mentoring session when I took on this role. It was perfect timing and it taught me that I'm very open to having that kind of external space to think, reset and look at things from a different perspective. Personally, I found it really helpful.

Connect with Jo Wallace and follow Media.Monks and Good Girls Eat Dinner.

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Vladimir Komanicky